Toward a Satisfaction Response Typology", Working paper presented at Association for Consumer Research

Christine Ioannou , Iain Black

    Research output: Contribution to conferencePaperpeer-review

    Original languageEnglish
    Publication statusPublished - 2004
    EventAdvances in Consumer Research - , United Kingdom
    Duration: 6 Oct 20049 Oct 2004

    Conference

    ConferenceAdvances in Consumer Research
    Country/TerritoryUnited Kingdom
    Period6/10/049/10/04

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