The use of digital marketing communication channels: a longitudinal observation of oil and gas B2B SMEs

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

Original language	English
Title of host publication	Proceedings of the 2018 Academy of Marketing Annual Conference
Subtitle of host publication	Marketing the Brave
Publication status	Published - 2018
Event	2018 Academy of Marketing Annual Conference: Marketing the Brave - Stirling, United Kingdom Duration: 2 Jul 2018 → 5 Jul 2018

Conference	2018 Academy of Marketing Annual Conference
Country/Territory	United Kingdom
City	Stirling
Period	2/07/18 → 5/07/18

Cite this

@inproceedings{373387d9279049c0927977316860b248,

title = "The use of digital marketing communication channels: a longitudinal observation of oil and gas B2B SMEs",

author = "Justina Setkute",

year = "2018",

language = "English",

booktitle = "Proceedings of the 2018 Academy of Marketing Annual Conference",

note = "2018 Academy of Marketing Annual Conference : Marketing the Brave ; Conference date: 02-07-2018 Through 05-07-2018",

}