The Pet Loo: How an innovative pet product from Australia took on the world

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Original language	English
Title of host publication	The New Global Marketing
Subtitle of host publication	Local Adaptation for Sustainability and Profit
Editors	J. K. Johansson, M. T. Furick
Place of Publication	San Diego, USA
Publisher	Cognella
Pages	80-84
Number of pages	5
ISBN (Print)	9781516504671
Publication status	Published - 2016

Access to Document

@inbook{750d3c78360d42a69ade6ae9daaa2a86,

title = "The Pet Loo: How an innovative pet product from Australia took on the world",

author = "Stephan Gerschewski",

year = "2016",

language = "English",

isbn = "9781516504671",

pages = "80--84",

editor = "Johansson, \{J. K. \} and Furick, \{M. T. \}",

booktitle = "The New Global Marketing",

publisher = "Cognella",

}