The method in their madness: The juggling of texts, discourses and genres in the language of advertising

Basil Hatim

Research output: Chapter in Book/Report/Conference proceeding › Chapter

Original language	English
Title of host publication	in Amparo Hurtado Albir (ed) "La Ensenanza De La Traduction", Castellon: Universitat Jaume Press
Pages	109-126
Number of pages	18
Publication status	Published - 1997

Cite this

@inbook{b064ac124fd1424d9942d40dbdcc2907,

title = "The method in their madness: The juggling of texts, discourses and genres in the language of advertising",

author = "Basil Hatim",

year = "1997",

language = "English",

isbn = "8480210788",

pages = "109--126",

booktitle = "in Amparo Hurtado Albir (ed) {"}La Ensenanza De La Traduction{"}, Castellon: Universitat Jaume Press",

}