The flexible curriculum: redesigning an online MBA in response to the changing needs of students and businesses

Stuart Allan, Craig V. Robinson

    Research output: Contribution to conferencePaper

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    Abstract

    This paper outlines the process, framework and rationale used to redesign a large-scale online MBA in response to changing market demands. The design process was anchored in extensive research with students, alumni and business leaders, and was guided by a newly developed curriculum ethos and themes. This research provides evidence of a shift in market expectations – including increasing demand for leadership, decision-making, ethical practice and innovation − and proposes a way in which institutions can realign their curricula with the needs of current and future societies.
    Original languageEnglish
    Publication statusPublished - 14 May 2019
    EventLearning, Teaching and Student Experience Conference 2019 - Manchester, United Kingdom
    Duration: 14 May 201915 May 2019

    Conference

    ConferenceLearning, Teaching and Student Experience Conference 2019
    Abbreviated titleLTSE 2019
    CountryUnited Kingdom
    CityManchester
    Period14/05/1915/05/19

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  • Cite this

    Allan, S., & Robinson, C. V. (2019). The flexible curriculum: redesigning an online MBA in response to the changing needs of students and businesses. Paper presented at Learning, Teaching and Student Experience Conference 2019, Manchester, United Kingdom.