The changing nature of Japanese fashion: Can quick response improve supply chain efficiency?

John Fernie, Nobukazu Azuma

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	790-808
Number of pages	19
Journal	European Journal of Marketing
Volume	38:7
Publication status	Published - 2004

Cite this

@article{15291af04a9541a98b80c33f83c7d745,

title = "The changing nature of Japanese fashion: Can quick response improve supply chain efficiency?",

author = "John Fernie and Nobukazu Azuma",

year = "2004",

language = "English",

volume = "38:7",

pages = "790--808",

journal = "European Journal of Marketing",

issn = "0309-0566",

publisher = "Emerald Publishing Limited",

}