Original language | English |
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Title of host publication | New Approaches to Discourse and Business Communication |
Editors | Fernando F. Ramallo, Anxo M. Lorenzo, Xoan Paulo Rodriguez-Yanez, Piotr Cap |
Place of Publication | Basingstoke |
Publisher | Palgrave Macmillan |
Pages | 102-115 |
ISBN (Print) | 9781403947369 |
Publication status | Published - 28 Aug 2009 |
Shaping the corporate reputation of PowderJect Pharmaceuticals plc : a text-based analysis
Yvonne McLaren-Hankin, Calin Gurau
Research output: Chapter in Book/Report/Conference proceeding › Chapter