Revisiting contemporary issues in green/ethical marketing: An introduction to the special issue

Morven G. McEachern, Marylyn Carrigan

Research output: Contribution to journalEditorial

15 Citations (Scopus)
Original languageEnglish
Pages (from-to)189-194
Number of pages6
JournalJournal of Marketing Management
Volume28
Issue number3-4
DOIs
Publication statusPublished - Mar 2012

ASJC Scopus subject areas

  • Strategy and Management
  • Marketing

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