Relationship between the full-range leadership and insurance salesperson's job satisfaction

Jessica Sze Yin Ho, David Yong Gun Fie, Poon Wai Ching, Keng Boon Ooi

Research output: Contribution to journalArticlepeer-review

2 Citations (Scopus)


The purpose of this paper is to use the Full-Range Leadership Theory to study the insurance salespersons' job satisfaction level. Data was collected using a self-administered questionnaire that was distributed and collected from 303 insurance salespersons from four major insurance organizations in Malaysia (response rate of 86.57 percent). The Multinomial Logistic Regression Analysis was applied to test the theoretical model and the relationship between the Full-Range Leadership Theory and insurance salespersons' job satisfaction. The results revealed a significantly positive relationship between the job satisfaction with some of the perceived transformational leadership and transactional leadership factors.

Original languageEnglish
Pages (from-to)43-60
Number of pages18
JournalInternational Journal of Business and Management Science
Issue number1
Publication statusPublished - Jul 2009


  • Full-Range Leadership
  • Insurance Salespersons
  • Job Satisfaction
  • Transformational and Transactional Leadership

ASJC Scopus subject areas

  • Business and International Management
  • Economics and Econometrics


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