Pharmaceutical marketing effectiveness: learning lessons from medical error research

Iain Black

Research output: Contribution to conference › Paper › peer-review

Original language	English
Publication status	Published - 2003
Event	British Academy of Management Conference 2003 - Harrogate, United Kingdom Duration: 15 Sept 2003 → 17 Sept 2003

Conference	British Academy of Management Conference 2003
Abbreviated title	BAM 2003
Country/Territory	United Kingdom
City	Harrogate
Period	15/09/03 → 17/09/03

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