Netnographical methods and the challenge of researching hidden and secretive employee social media practices

    Research output: Chapter in Book/Report/Conference proceedingChapter (peer-reviewed)peer-review

    Original languageEnglish
    Title of host publicationHandbook of Qualitative Research Methods on Human Resource Management
    Subtitle of host publicationInnovative Techniques
    EditorsKeith Townsend, Rebecca Loudoun, David Lewin
    PublisherEdward Elgar Publishing
    Pages92-105
    ISBN (Electronic)978 1 78471 118 4
    ISBN (Print)978 1 78471 117 7
    Publication statusPublished - 31 Aug 2016

    Publication series

    NameHandbooks of Research Methods in Management Series

    Keywords

    • research methods
    • HRM
    • blogging
    • netnography

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