Moodsource: Enabling perceptual and emotional feedback from crowds

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Abstract

The emotional reaction of an audience to a design can be difficult to assess but valuable to know. Moodsource allows intuitive visual communication between crowds and designers. A crowd responds to a design with selections from image banks. Visual summarization reduces the massed image choices down to a few representative images to be consumed at a glance by designer users. In two studies crowd users reported their ability to express emotions with the Moodsource image browsers and with text. Cognitive styles theories suggest users can be visual or verbal thinkers; crowd users preferring images thought they could express emotions equally well with abstract images as with text. Designer users "reading" the visual feedback reported that it represented the perceived mood from their designs and were inspired to make improvements.

Original languageEnglish
Title of host publicationCSCW'15 Companion Proceedings of the 18th ACM Conference Companion on Computer Supported Cooperative Work and Social Computing
PublisherACM
Pages21-24
Number of pages4
ISBN (Print)978-1-4503-2946-0
DOIs
Publication statusPublished - 2015
Event18th ACM International Conference on Computer-Supported Cooperative Work and Social Computing - Vancouver, Canada
Duration: 14 Mar 201518 Mar 2015

Conference

Conference18th ACM International Conference on Computer-Supported Cooperative Work and Social Computing
Abbreviated titleCSCW 2015
CountryCanada
CityVancouver
Period14/03/1518/03/15

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Keywords

  • Crowdsourcing
  • abstract
  • visual design feedback
  • image browsing interfaces
  • perceptual and emotional imagery
  • image summarization

Cite this

Robb, D., Padilla, S., Kalkreuter, B., & Chantler, M. (2015). Moodsource: Enabling perceptual and emotional feedback from crowds. In CSCW'15 Companion Proceedings of the 18th ACM Conference Companion on Computer Supported Cooperative Work and Social Computing (pp. 21-24). ACM. https://doi.org/10.1145/2685553.2702676