Money

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish
Title of host publicationMarketing Perspectives
EditorsAndrew MacLaren, Thomas Farrington, Kevin O'Gorman
PublisherGoodfellow Publishers
Pages35-52
Number of pages28
ISBN (Electronic)9781911396208
ISBN (Print)9781911396185, 9781911396192
Publication statusPublished - 2017

Publication series

NameGlobal Management Series
PublisherGoodfellow

Keywords

  • Money
  • Marketing
  • Accounting
  • Budgeting
  • Financial analysis

ASJC Scopus subject areas

  • Marketing
  • Accounting

Cite this

Jubb, D. (2017). Money. In A. MacLaren, T. Farrington, & K. O'Gorman (Eds.), Marketing Perspectives (pp. 35-52). (Global Management Series). Goodfellow Publishers.