Job quality, fair work and gig work: the lived experience of gig workers

Despite growing interest in the concept of gig work, the nature and quality of gig work is not well understood. The article builds on recent research by exploring gig work through an application of notions of job quality associated with Scotland’s Fair Work Convention. Further, in recognising the multidimensional nature of job quality and the divide between objective versus subjective approaches to job quality, the article adopts a checklist or job characteristics
approach, focusing on objective aspects of quality work, whilst drawing on subjective experiences to capture lived experience of gig work. A key finding is, in spite of a deficit in objective characteristics of Fair Work, the subjective experience varies between platforms as well as in accordance with individual worker characteristics, such as between those undertaking gig work as a primary or supplementary source of income. A further key finding suggests the growth in gig work reflects the normalisation of what in the past would constitute poor working conditions. Taken together, the findings highlight limitations of theoretical models of job quality due to an emphasis on traditional employment.