Internet communications in biotechnology. An exploratory investigation of marketing and public relations on-line messages

C Gurau, A Ranchhod

    Research output: Contribution to conferencePaper

    Original languageEnglish
    Publication statusPublished - 2000
    EventAcademy of Marketing Conference -
    Duration: 1 Jan 2000 → …

    Conference

    ConferenceAcademy of Marketing Conference
    Period1/01/00 → …

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