Internationalisation by business services: a methodological critique of foreign-market entry-mode choice

P. N. O'Farrell, L. Moffat, P. A. Wood

    Research output: Contribution to journalArticle

    Abstract

    In this paper the work of geographers, economists, and management scientists in studying interregional and international expansion by service companies is reviewed. A critique is presented of some of the fundamental methodological problems inherent in analysing foreign-market entry-mode choice. These are particularly apparent when studying the process of business service-sector internationalisation. Issues discussed include inconsistencies in the definition of which entry decision to analyse; the level of aggregation to adopt when modelling mode choice; mode choice and cooperative organisational networks; different approaches to measuring cultural distance and country risk; and the methodologies used to develop scales to represent the constructs relevant to internationalisation. -Authors

    Original languageEnglish
    Pages (from-to)683-697
    Number of pages15
    JournalEnvironment & Planning A
    Volume27
    Issue number5
    Publication statusPublished - 1995

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