Abstract
We evaluate the effects of different marketing and distribution techniques on the purchase of Long-Lasting Insecticide-Treated Nets (LL-ITN). Using an individually assigned quasi-randomised controlled trial in urban Senegal, we look at the impacts of different sale treatments. Receiving an offer to purchase an LL-ITN with a voucher valid for seven days increases purchases by 23 percentage points, compared to an on-the-spot sale offer. We find suggestive evidence that providing information is not significantly correlated to the demand for LL-ITNs, but appears to be for individuals who have never attended school and have poor knowledge of malaria.
| Original language | English |
|---|---|
| Pages (from-to) | 1-20 |
| Number of pages | 20 |
| Journal | Journal of Development Effectiveness |
| Early online date | 9 Aug 2017 |
| DOIs | |
| Publication status | E-pub ahead of print - 9 Aug 2017 |
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This is an Accepted Manuscript of an article published by Taylor & Francis in Journal of Development Effectiveness on 09/08/2017, available online: http://www.tandfonline.com/10.1080/19439342.2017.1363803
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Philippe LeMay-Boucher
- School of Social Sciences, Edinburgh Business School - Associate Professor
- School of Social Sciences - Associate Professor
Person: Academic (Research & Teaching)