If all you have is a hammer, everything looks like a nail: The risks of casual trope usage in purchasing discourse

John Ramsay, Nigel Caldwell

Research output: Contribution to journal › Article › peer-review

5 Citations (Scopus)

Original language	English
Pages (from-to)	79-87
Number of pages	9
Journal	Journal of Purchasing and Supply Management
Volume	10
Issue number	2
DOIs	https://doi.org/10.1016/j.pursup.2003.12.003
Publication status	Published - Mar 2004

Keywords

@article{e10382577a0b4dd7b50280df8a723798,

title = "If all you have is a hammer, everything looks like a nail: The risks of casual trope usage in purchasing discourse",

keywords = "Metaphors",

author = "John Ramsay and Nigel Caldwell",

year = "2004",

month = mar,

doi = "10.1016/j.pursup.2003.12.003",

language = "English",

volume = "10",

pages = "79--87",

journal = "Journal of Purchasing and Supply Management",

issn = "1478-4092",

publisher = "Elsevier",

number = "2",

}

TY - JOUR

T1 - If all you have is a hammer, everything looks like a nail: The risks of casual trope usage in purchasing discourse

AU - Ramsay, John

AU - Caldwell, Nigel

PY - 2004/3

Y1 - 2004/3

KW - Metaphors

U2 - 10.1016/j.pursup.2003.12.003

DO - 10.1016/j.pursup.2003.12.003

M3 - Article

SN - 1478-4092

VL - 10

SP - 79

EP - 87

JO - Journal of Purchasing and Supply Management

JF - Journal of Purchasing and Supply Management

IS - 2

ER -