How has Covid-19 impacted virtual multicultural team management?

Auxane Gasnot, David Brown, Juila Nobari

Research output: Contribution to journalArticlepeer-review


Covid-19 has disrupted business, imposing modern styles of communication and collaboration. Governmental measures requiring employees to telework promoted new working practices. To understand how various stakeholders experienced this, we explore the impacts of Covid-19 upon multicultural virtual teams. We assessed how cross-cultural teams dealt with the pandemic, if the reactions were culturally dependent, the extent to which working practices were changed. We then explored the positive and negative aspects of these changes, the resilience factors, and any management lessons to be drawn from this time of crisis. Data collection was undertaken via semi-structured, in-depth interviews with eight managers who lead multicultural teams, or virtual teams within a multicultural environment, and the data were then subjected to thematic analysis and coding. Findings suggest that participants’ experiences of lockdown varied according to their cultural backgrounds, and that remote working often challenged group communication. However, several organizations and managers adapted well to the emerging environment, amending their communication styles to integrate remote teams, capitalizing upon the benefits of remote working, and purposely acquiring new skills to deal effectively with the challenges of lockdown.
Original languageEnglish
Pages (from-to)137-149
Number of pages13
JournalQuestion(s) de Management
Issue number45
Publication statusPublished - 2023


  • intercultural management, intercultural communication, virtual teams, By virtual teamwork, virtual teamwork leadership, virtual communication


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