Facebook use and its association with subjective happiness and loneliness

Becky Phu, Alan J. Gow

Research output: Contribution to journalArticlepeer-review

73 Citations (Scopus)
665 Downloads (Pure)


Social Networking Sites (SNS) allow users to create a profile and connect with others. Due to the multidimensional nature of Facebook, the most popular SNS, research has considered how usage might be associated with well-being. Three hundred and thirty-two participants (70.8% Female; M age = 21.5, SD = 2.4) completed: The Multidimensional Facebook Intensity Scale, the Subjective Happiness Scale, and the UCLA Loneliness Scale. In regression analyses, 4.2% of the variance in loneliness was accounted for by Facebook variables, with number of Facebook friends emerging as a significant predictor; participants reporting a higher number of friends were less lonely. When subscales of the Facebook Intensity Scale were considered, persistence also emerged as a significant predictor of loneliness. More persistent usage, defined as the emotional connectedness an individual has towards Facebook, was associated with higher levels of loneliness. Number of Facebook friends was also a significant predictor of subjective happiness. These results suggest that there may be positive and negative outcomes from using Facebook depending on the nature of engagement.
Original languageEnglish
Pages (from-to)151-159
Number of pages9
JournalComputers in Human Behavior
Early online date10 Nov 2018
Publication statusPublished - Mar 2019


  • Facebook
  • Happiness
  • Loneliness
  • Social media
  • Well-being

ASJC Scopus subject areas

  • Arts and Humanities (miscellaneous)
  • Human-Computer Interaction
  • Psychology(all)


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