Skip to main navigation Skip to search Skip to main content

Exploring relationship quality

  • Paul John Hopkinson
  • , Francis Buttle
  • , Peter Naudé
  • , Catherine. G Myhal

    Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

    Original languageEnglish
    Title of host publicationProceedings of the American Marketing Association International Educators' Conference, 28 June-1 July
    Place of PublicationUniversidad Torcuato Di Tella, Buenos Aires, Argentina
    Publication statusPublished - 2000

    Keywords

    • relationship marketing
    • relationship quality

    Cite this