| Original language | English |
|---|---|
| Title of host publication | Marketing: shifting the Focus from Mainstream to Offbeat |
| Subtitle of host publication | Proceedings of the Australian & New Zealand Marketing Academy Conference 2008 |
| Publication status | Published - 2008 |
Employee participation in ethical value setting and the corporate brand
Shaun Powell, Mark Alexander Davies, Danielle Norton
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution