Design of experiments in the service industry: a critical literature review and future research directions

Jiju Antony*, Elisabeth Viles, Alexandre Fonseca Torres, Taynara Incerti de Paula, Marcelo Machado Fernandes, Elizabeth A. Cudney

*Corresponding author for this work

Research output: Contribution to journalReview articlepeer-review

22 Citations (Scopus)

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Economics, Econometrics and Finance