Corporate marketing and identity management within a leading UK financial institution

Shaun Powell, J Sloan, Christopher Alan Dodd

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

Original language	English
Title of host publication	Proceedings of the 10th Symposium of the International Corporate Identity Group, Brighton, UK
Publication status	Published - 2008

Cite this

@inproceedings{5b41a8f83fb64f30a179133f415f7256,

title = "Corporate marketing and identity management within a leading UK financial institution",

author = "Shaun Powell and J Sloan and Dodd, \{Christopher Alan\}",

year = "2008",

language = "English",

booktitle = "Proceedings of the 10th Symposium of the International Corporate Identity Group, Brighton, UK",

}