Consumption Patterns and Returns in the US DVD Market

Lee Yoong Hon; Ruth Lim Sheau Yen

doi:10.14453/aabfj.v17i2.11

Consumption Patterns and Returns in the US DVD Market

Lee Yoong Hon^*
, Ruth Lim Sheau Yen

^*Corresponding author for this work

School of Social Sciences

Research output: Contribution to journal › Article › peer-review

1 Citation (Scopus)

117 Downloads (Pure)

Abstract

We examine the ancillary revenue for movies, specifically its revenue from DVD sales. We compared the sales and returns to investment for DVD among different categories of DVD titles/movies based on their movie production budgets. We find that while bigger budget movies will sell more DVDs they performed poorer when it comes to returns to investment (ROI).

Original language	English
Pages (from-to)	168-172
Number of pages	5
Journal	Australasian Accounting, Business and Finance Journal
Volume	17
Issue number	2
DOIs	https://doi.org/10.14453/aabfj.v17i2.11
Publication status	Published - 25 Apr 2023

Keywords

consumption pattern
DVD
home entertainment industry
returns to investment

ASJC Scopus subject areas

General Business,Management and Accounting
Finance

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10.14453/aabfj.v17i2.11Licence: CC BY-ND

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KW - home entertainment industry

KW - returns to investment

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Consumption Patterns and Returns in the US DVD Market

Abstract

Keywords

ASJC Scopus subject areas

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