Assessment of merger activity on the marketing function of firms within Europe

Marilyn Alexandra Stone, S Drabloes

    Research output: Contribution to conferencePaperpeer-review

    Original languageEnglish
    Pages1-29
    Number of pages29
    Publication statusPublished - 2000
    EventBritish Academy of Management Conference 2000 - Edinburgh, United Kingdom
    Duration: 13 Sept 200015 Sept 2000

    Conference

    ConferenceBritish Academy of Management Conference 2000
    Abbreviated titleBAM 2000
    Country/TerritoryUnited Kingdom
    CityEdinburgh
    Period13/09/0015/09/00

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