Across the Hall

Weight Watchers

Research output: Chapter in Book/Report/Conference proceedingOther chapter contribution

Original languageEnglish
Title of host publicationMarketing: Real People, Real Decisions
EditorsMichael R. Solomon, Greg Marshall, Elnora Stuart, Bradley Barnes, Vincent-Wayne Mitchell, Wendy Tabrizi
PublisherPearson
Edition3
ISBN (Print)9781292227191
Publication statusAccepted/In press - 2019

Cite this

Dodd, C. A. (Accepted/In press). Across the Hall: Weight Watchers. In M. R. Solomon, G. Marshall, E. Stuart, B. Barnes, V-W. Mitchell, & W. Tabrizi (Eds.), Marketing: Real People, Real Decisions (3 ed.). Pearson.
Dodd, Christopher Alan. / Across the Hall : Weight Watchers. Marketing: Real People, Real Decisions. editor / Michael R. Solomon ; Greg Marshall ; Elnora Stuart ; Bradley Barnes ; Vincent-Wayne Mitchell ; Wendy Tabrizi. 3. ed. Pearson, 2019.
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isbn = "9781292227191",
editor = "Solomon, {Michael R.} and Greg Marshall and Elnora Stuart and Bradley Barnes and Vincent-Wayne Mitchell and Wendy Tabrizi",
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Dodd, CA 2019, Across the Hall: Weight Watchers. in MR Solomon, G Marshall, E Stuart, B Barnes, V-W Mitchell & W Tabrizi (eds), Marketing: Real People, Real Decisions. 3 edn, Pearson.

Across the Hall : Weight Watchers. / Dodd, Christopher Alan.

Marketing: Real People, Real Decisions. ed. / Michael R. Solomon; Greg Marshall; Elnora Stuart; Bradley Barnes; Vincent-Wayne Mitchell; Wendy Tabrizi. 3. ed. Pearson, 2019.

Research output: Chapter in Book/Report/Conference proceedingOther chapter contribution

TY - CHAP

T1 - Across the Hall

T2 - Weight Watchers

AU - Dodd, Christopher Alan

PY - 2019

Y1 - 2019

M3 - Other chapter contribution

SN - 9781292227191

BT - Marketing: Real People, Real Decisions

A2 - Solomon, Michael R.

A2 - Marshall, Greg

A2 - Stuart, Elnora

A2 - Barnes, Bradley

A2 - Mitchell, Vincent-Wayne

A2 - Tabrizi, Wendy

PB - Pearson

ER -

Dodd CA. Across the Hall: Weight Watchers. In Solomon MR, Marshall G, Stuart E, Barnes B, Mitchell V-W, Tabrizi W, editors, Marketing: Real People, Real Decisions. 3 ed. Pearson. 2019