Photo of Yvonne McLaren-Hankin

Yvonne McLaren-Hankin

Dr

  • EH14 4AS

    United Kingdom

20002019

Research output per year

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Personal profile

Research interests

Yvonne's research interests lie in the area of business communication and particularly in the investigation of linguistic, textual and pragmatic features of business genres in English and French. She has published on these topics and presented at many international conferences. Yvonne also supervises PhD theses in related areas across a range of languages.

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Research Output

Rebuilding Trust in the Banking Sector: Engaging with Readers in Corporate Press Releases

McLaren-Hankin, Y., 2019, Engagement in Professional Genres. Sancho Guinda, C. (ed.). John Benjamins Publishing Company, p. 87-100 14 p. (Pragmatics & Beyond New Series).

Research output: Chapter in Book/Report/Conference proceedingChapter (peer-reviewed)

  • 1 Citation (Scopus)

    Shaping the corporate reputation of PowderJect Pharmaceuticals plc : a text-based analysis

    McLaren-Hankin, Y. & Gurau, C., 28 Aug 2009, New Approaches to Discourse and Business Communication. Ramallo, F. F., Lorenzo, A. M., Rodriguez-Yanez, X. P. & Cap, P. (eds.). Basingstoke: Palgrave Macmillan, p. 102-115

    Research output: Chapter in Book/Report/Conference proceedingChapter

  • 17 Citations (Scopus)

    Conflicting representations in business and media texts: The case of PowderJect Pharmaceuticals plc

    McLaren-Hankin, Y., Jun 2007, In : Journal of Pragmatics. 39, 6, p. 1088-1104 17 p.

    Research output: Contribution to journalArticle

  • 8 Citations (Scopus)