Nicholas Telford - Research output - Heriot-Watt Research Portal

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EmailN.Telfordhw.acuk

EH14 4AS
United Kingdom

Accepting PhD Students

PhD projects

Entrepreneurial marketing, microenterprise branding and technology adoption. Arts and heritage marketing and entrepreneurship.

Research activity per year

4 Chapter
1 Book
1 Doctoral Thesis

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2014

Making Stories: An Investigation of Personal Brand Narratives in the Scottish Craft Microenterprise Sector
Telford, N., Jun 2014
Research output: Thesis › Doctoral Thesis

Open Access