Personal profile
Biography
Maryam Sholevar has both academic and business experience in a broad range of topics in the realm of banking and finance. She obtained her PhD from SOAS, University London, for which she was awarded AXA Scholarship. She proposed a new definition for financial literacy (FL), empirically proved by pristine data directly collected by her fieldwork funded by a £1 million Economic and Social Research Council (ESRC) project. Prior to that, she worked as a lecturer at Jimma University and received several awards of appreciation for her novel teaching methods. She served as an Editor of Brief Encounters, published by the Consortium for Humanities and the Arts Southeast England (CHASE).
Roles & Responsibilities
Programme Director (Combined Studies)
Equality, Diversity and Inclusion lead, Centre for the Transformation of Work
Treasurer, British Sociological Association (BSA)
Research interests
Personal Finance, Micro Economy, Data Analysis, African Studies, Gender Studies, Entrepreneurship
Research Group Contact Details
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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SDG 5 Gender Equality -
SDG 8 Decent Work and Economic Growth -
SDG 10 Reduced Inequalities
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Collaborations and top research areas from the last five years
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Assessment with Video Case Studies
Sholevar, M. (Photographer), 25 Feb 2025Research output: Non-textual form › Web publication/site
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Patterns of trust in financial services: critical factors and gender differences
Sholevar, M. & Bachmann, R., Jun 2025, In: Journal of Financial Services Marketing. 30, 2, 10.Research output: Contribution to journal › Article › peer-review
Open AccessFile7 Link opens in a new tab Citations (Scopus)17 Downloads (Pure) -
How do we foster a more inclusive and equitable business environment?
Sholevar, M., 24 Apr 2023, SOAS University of London.Research output: Other contribution
Open Access -
Mind the Gap: the Relationship Between Gender, Financial Inclusion and Financial Literacy
Sholevar, M., 12 Mar 2023, SOAS University of London. 335 p.Research output: Thesis › Doctoral Thesis
Open AccessFile255 Downloads (Pure) -
Performing Gender in the Workplace
Sholevar, M. & Pfeiffer, K., 23 Dec 2023, Intercultural Issues in the Workplace: Leadership, Communication and Trust. Palgrave Macmillan, p. 227–240 14 p.Research output: Chapter in Book/Report/Conference proceeding › Chapter (peer-reviewed) › peer-review
Prizes
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International Journal of Emerging Markets (Journal)
Sholevar, M. (Editorial board member)
31 Oct 2026Activity: Publication peer-review and editorial work › Publication peer-review
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Organising and co-hosting a research event at university
Sholevar, M. (Recipient)
16 Apr 2026Activity: Other
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SOAS University of London
Sholevar, M. (Visiting Researcher)
26 Feb 2026Activity: Visiting an external institution › Visiting an external academic institution
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Katherine Markova
Sholevar, M. (Host)
25 Mar 2026Activity: Hosting a visitor › Hosting a non-academic visitor
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Chairingthe annual progression of the DBA student
Sholevar, M. (Examiner)
2 Feb 2026Activity: Examination and Supervision › Examination
Press/Media
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Why Gender Equality Is the Middle East's Untapped Growth Engine
17/03/26
1 Media contribution
Press/Media: Other