20022019

Research output per year

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Research Output

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Paper
2018

Bad Outcomes from Good Practice within Emergent Negative Online Engagement

Waite, K., Harrison, T. & Dalziel, N., Jul 2018.

Research output: Contribution to conferencePaper

2017

Contesting the Legitimacy of Negative Online Customer Engagement

Waite, K., Dalziel, N. & Harrison, T., May 2017.

Research output: Contribution to conferencePaper

The Empire Likes Back: Interpreting Social Media Brand Actions as a Colonial Force

Waite, K., Kerrigan, F. & Yalkin, C., 28 Apr 2017.

Research output: Contribution to conferencePaper

2016

Beyond the screen shot: Applying Filmic Methods to Online Identity Production

Kerrigan, F., Waite, K. & Hart, A. L., 12 Jul 2016.

Research output: Contribution to conferencePaper

Rethinking social media information disclosure: An application of Users and Gratifications Theory

Waite, K., Hunter, G. & Grant, I., 12 Jul 2016.

Research output: Contribution to conferencePaper

Through the Lens: Developing a filmic methodology for marketing and consumer research

Kerrigan, F., Hart, A. L. & Waite, K., 6 Jul 2016.

Research output: Contribution to conferencePaper

2015

Not a disappearing act! Legitimising the advertising agent in the digital age

Waite, K., Grant, I. & Kerrigan, F., 2015.

Research output: Contribution to conferencePaper

Through the lens: Capturing the digital self

Kerrigan, F., Waite, K. & Hart, A. L., 2015.

Research output: Contribution to conferencePaper

2014

Bangles, baubles and beads: The colonisation of facebook by brands

Waite, K., 7 Jul 2014.

Research output: Contribution to conferencePaper

2013

Beyond the privacy paradox: The relevance of a uses and gratifications approach to social media

Waite, K., Grant, I. & Hunter, G., 8 Jul 2013.

Research output: Contribution to conferencePaper

Managing retail brand identity on social media: case study of a UK fashion retailer

Waite, K., Perry, P., Kerrigan, F. & Grant, I., 3 Jul 2013.

Research output: Contribution to conferencePaper