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John William Sanders


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Personal profile

Roles & Responsibilities

Teach Business Policy (C19BU1), Business and Corporate Strategy (C10BA1), Marketing and Management of SMEs (C10SM2) and Competitive Strategy (C11CS1) courses

Member of the University’s Undergraduate Committee.

Chairperson of the School’s Postgraduate and Undergraduate Committee

Deputy Director, MSc International Business Management with Sustainability Management


Employment History

1993-1995 Massey University (NZ), Department of Management Systems - Assistant Lecturer promoted in post to Lecturer

Roles included course controller for the research-based post-graduate course, Special Topics in International Business. Course controller for all the under-graduate international business courses offered at Massey. These included International Business Management, International Strategic Management and Contemporary Issues in International Business.

1992 Massey University (NZ), Department of Management Systems - Tutor

1988-1992 Massey University (NZ) - Student

1982-1988 Ministry of Transport (NZ)


Heriot-Watt University (United Kingdom)

2006 Doctor of Philosophy

Massey University (New Zealand)

1992 Master of Business Studies (Management Systems)

1991 Bachelor of Business Studies (Honours) 2:1

1988-1990 Bachelor of Business Studies (Majoring in Marketing and Management Systems)

1975-79 Hutt Valley High School, Lower Hutt (New Zealand)

1979 University Entrance

1978 School Certificate


2003 Member of theBritishAcademyof Management

2001 Fellow of the HigherEducationAcademy

Fingerprint Dive into the research topics where John William Sanders is active. These topic labels come from the works of this person. Together they form a unique fingerprint.

Small firms Business & Economics
Scotland Business & Economics
World Wide Web Business & Economics
Web sites Business & Economics
New Zealand Business & Economics
Website quality Business & Economics
Research Projects Arts & Humanities
Owners Business & Economics

Co Author Network Recent external collaboration on country level. Dive into details by clicking on the dots.

Research Output 2008 2018

Open Access
Core competencies
Tie strength
Core competence

Family Business

Sanders, J. W., 2016, Enterprise: Concepts and Issues. Arshed, N. & Danson, M. (eds.). Goodfellow Publishers, p. 113-130 18 p. (Global Management Series).

Research output: Chapter in Book/Report/Conference proceedingChapter

ICT as a strategic enhancer in small firms: a study of New Zealand and Scotland

Galloway, L., Sanders, J. W. & Benseman, J., 23 Nov 2016, In : Strategic Change. 25, 6, p. 647-657 11 p.

Research output: Contribution to journalArticle

Open Access
Small firms
New Zealand
User expectations

Writing Up: A Tool Kit for Constructing your written project

MacIntosh, R., Farrington, T., Sanders, J. W. & Denedo, M., 2016, Research Methods for Accounting and Finance: A guide to writing your dissertation. Paterson, A., Leung, D., Jackson, W., MacIntosh, R. & O'Gorman, K. D. (eds.). 1 ed. Goodfellow Publishers, p. 239-259 21 p.

Research output: Chapter in Book/Report/Conference proceedingChapter


Writing Up Your Research Project

MacIntosh, R., Farrington, T. & Sanders, J. W., 1 Sep 2015, Research Methods for Business and Management: a guide to writing your dissertation. O'Gorman, K. & MacIntosh, R. (eds.). Goodfellow Publishers, p. 212-228 17 p. (Global Management Series).

Research output: Chapter in Book/Report/Conference proceedingChapter

Research Projects