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Personal profile

Research interests

 

I am an Associate Professor of Marketing in Business Management Department at Heriot-Watt University, Edinburgh, UK. My research has a dual focus: ‘marketing management’ and ‘consumer research’ with a particular interest in “tourism, hospitality and heritage” areas. 

 

Over the years, I have over 90 academic publications including 3* and 4* journals with high impact factors. I am the chairman of tourism marketing special interest group in Academy of  Marketing, UK., and currently serving as associate editor of two journals in the field including:The Service Industries Journal and Tourism Management Perspectives. I have edited a special issue for Journal of Marketing Management. I am also currently editing five special issues on:

 

  1. ‘Sustainability and Corporate Social Responsibility in hospitality and tourism’ International Journal of Contemporary Hospitality Management, [ABS 3*, impact factor: 2.874]
  2. ‘Nature-based Solutions in Hospitality and Tourism Management’, Journal of Hospitality and Tourism Research, [ABS 2*, impact factor: 2.685]
  3. ‘Consumer Engagement in the Tourism Industry: New Trends and Implications for Research’ the Service Industries Journal [ABS 2* , impact factor: 1.258]
  4. ‘Innovative mixed and multi method approaches to hospitality and tourism research’, International Journal of Contemporary Hospitality Management, [ABS 3*, impact factor: 2.874]
  5. ‘Consumer experience management and customer journeys in tourism, hospitality and events’, Tourism Management Perspectives, [ABS 2*, impact factor: 1.779]

 

I am regularly invited speaker in USA, Middle East and UK. I have organised and hosted the 12th International Colloquium on Arts, Heritage, Non-profit and Social Marketing Conference (Academy of Marketing) in Heriot-Watt University in September 2013 and also hosted Tourism Marketing special interest group conference (Academy of Marketing) in Heriot-Watt University in December 2017.

 

At an institutional level, I have provided academic leadership for over several academic colleagues, supervised and graduated several PhD students. I have also secured over £2.5m in funding (including Horizon 2020 and KTP). From a teaching and learning perspective, I have taught at different university levels including BSc, MSc, MBA and MRes. I use interactive, experiential and engaging learning methods in my teaching. 

 

 

 

Roles & Responsibilities

 

Teaching 2017/18

+ Communications and Branding (PG)

+ Issues and Trends in Tourism (PG)

+ Communications and Branding in Fashion (PG)

 

 

 

Administration

+ Dean of SGSSS

 

+ Associate Professor in Marketing

 

+ Postgraduate Research Coordinator in Business Management Department

 

 

Fingerprint Fingerprint is based on mining the text of the person's scientific documents to create an index of weighted terms, which defines the key subjects of each individual researcher.

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Co Author Network Recent external collaboration on country level. Dive into details by clicking on the dots.

Research Output 2009 2018

Branded restaurants employees’ personal motivation, flow and commitment: The role of age, gender and length of service

Watson, A. W., Taheri, B., Glasgow, S. & O'Gorman, K. D., 19 Mar 2018, In : International Journal of Contemporary Hospitality Management. 30, 3, p. 1845-1862 18 p.

Research output: Contribution to journalArticle

Open Access
File
Employees
Restaurants
Hospitality
Staff
Employee commitment

Interactive workshop on: Innovative mixed and multi method approaches to hospitality and tourism research

Taheri, B., Olya, H., Van Niekerk, M. & Gannon, M. J., 2018

Research output: Contribution to conferencePaper

Entrepreneurial orientation
Performance measurement
Entrepreneurial performance
Performance measurement system
Firm performance

Lean for Airport Services: a systematic literature review and agenda for future research

Syltevik, S., Karamperidis, S., Antony, J. & Taheri, B., 2 Jan 2018, In : International Journal of Quality and Reliability Management. 35, 1, p. 34-49

Research output: Contribution to journalArticle

Open Access
File

Prizes

Best Overall Paper

Sean Lochrie (Recipient), Kevin D O'Gorman (Recipient) & Babak Taheri (Recipient), 8 Nov 2014

Prize: Prize (including medals and awards)

Activities 2011 2018

Service Industries Journal (Journal)

Taheri, B. (Editorial board member)
Jan 2018

Activity: Publication peer-review and editorial workEditorial activity

Rochester Institute of Technology

Taheri, B. (Visiting researcher)
3 Sep 201812 Sep 2018

Activity: Visiting an external institutionVisiting an external academic institution

External Examiner for MBA programme at Faculty of Management in Bournemouth University

Taheri, B. (Examiner)
20182020

Activity: ExaminationExternal Examiner

Tourism Management Perspectives (Journal)

Taheri, B. (Editorial board member)
Mar 2018

Activity: Publication peer-review and editorial workEditorial activity

Skyscanner interactive chat

Taheri, B. (Recipient)
1 Mar 2017

Activity: Other

Press / Media

Scale development

Babak Taheri

8/01/17

1 media contribution

Press/Media: Research

Interviewed by “Tose -e- Mohandesi Bazar” magazine

Babak Taheri

1/01/14

1 media contribution

Press/Media: Research