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51st Academy of Marketing Conference 2018
Waite, K.
(Invited speaker)
School of Social Sciences
Activity
:
Participating in or organising an event
›
Participation in workshop, seminar, course
Description
Workshop: Artificial Intelligence in Marketing – The field, research directions, and methodological issues:
Period
2 Jul 2018
→
5 Jul 2018
Event type
Conference
Location
Stirling, United Kingdom
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Degree of Recognition
National
Keywords
Artificial Intelligence
Acceptance
Monster Theory
X